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Meet the team

The Founders

Ron Wilson

Co-Founder, CEO

Founded 180s, Kelysus, and Jaco Clothing. Grew 180s to over $50 million in sales; achieving a ranking of number 9 on Inc. Magazine’s 500 fastest growing companies. Ernst & Young Entrepreneur of the Year National Finalist and an SFIA “Top 25 Leaders in Sporting Goods”. Over 25 years in the fitness industry.

Matt Paulson

Co-Founder, Business Development

Founded Xtreme Sponge and former Director of Sales and Marketing for Jaco Clothing.

The Executive Team

Adam Colton


Former CFO of National Cardiac, Inc., Lamkin Corporation, and PricewaterhouseCoopers. Co-founder of Mad Dog Multimedia, Inc.

Pete Dirksing

VP of Product

Former Director of Product at X-1 Audio and Jaco Clothing.

Jamie Wardlow

VP of Marketing

Former E-commerce Manager at Nixon Watches and Jaco Clothing.

Kate Nowlan

VP of HYLETE Experience

Former Co-Founder of GRACEDBYGRIT.

Scott Kennerly

VP of Technology & Operations

Former Director of Technology and E-Commerce at X-1 Audio.

Board of Directors NOMINEES

Kelly Anderson

Board Member, Audit Committee Chair

Managing Partner at CSuite Financials. Former CFO at Mavenlink. Former CFO and Treasurer at Ener-Core, Inc. Former Chief Accounting Officer at Fisker Automotive. Former President and CFO at T3 Motion, Inc. Board member of Tomi Environmental Solutions and Concierge Technologies, Inc. Chairman of the Advisory Board of the Santa Ana YMCA, and Board Member of the YMCA Orange County. BA in Business Administration from California State University, Fullerton. Licensed Certified Public Accountant. Extensive experience in public company finance and extensive acquisition accounting experience.

Michael Buckley

Board Member, Compensation Committee Chair

Former CEO of Differential Brands Group. Former CEO of Robert Graham and former President of True Religion Brand Jeans. Former President and CEO of Ben Sherman Group North America. Former Vice President of Diesel Jeans USA. BS in Business Administration from the State University of New York at Oswego. Certified Public Accountant. Over 30 years of apparel and accessory industry experience, both domestically and internationally.

Suzanne Bellet Price

board Member

CEO of Sprout San Francisco. Former Senior Equity Research Analyst for the Green Living Consumer Sector of Think Equity Partners, LLC. Member of the Breast Cancer Prevention Partners Board, as well as the Cancer Free Economy Network. BA of Philosophy from Northwestern University, and an MBA in Finance from Columbia Business School at Columbia University. 

Tracy Tuens

Board Member, Nominating & Corporate Governance Committee Chair

Managing Director of Boston Private Financial Holdings. Former Managing Director at Ascent Private Capital Management. Former Senior Director at BNY Mellon Family Office and Charitable Solutions. Former Senior Vice President of Family Wealth Advisor of Abbot Downing. Board Member of BizWorld Foundation, Game Theory Academy, and the San Domenico School. BA in International Political Economy from University of California, Berkeley. 20+ years of leadership experience in the financial services industry.


Registration Statement Availability. The Company has filed a registration statement (including a prospectus) with the SEC for the offering to which this communication relates. PLEASE NOTE that on October 18, 2019, the Company filed amendment No. 4 to such registration statement. Before you invest, you should read the prospectus in that registration statement and other documents the Company has filed with the SEC for more complete information about the Company and this offering. You may get these documents for free by visiting EDGAR on the SEC Web site at Alternatively, the issuer, a copy of the preliminary prospectus may be obtained online or by requesting a copy from Maxim Group LLC by calling (212) 895-3745, or by email at, or WestPark Capital, Inc. by calling (310) 203-2919, or by email at

Safe Harbor

Forward-Looking Statements. This letter and other written or oral statements made from time to time by representatives of HYLETE, Inc. (the "Company") contain “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934. Forward-looking statements are based on management’s beliefs and assumptions and on information currently available to management. Although we believe that the expectations reflected in these forward-looking statements are reasonable, these statements relate to future events or our future operational or financial performance, and involve known and unknown risks, uncertainties, and other factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. Forward-looking statements include, but are not limited to, statements about our business, business strategy, expansion, growth, products and services we may offer in the future and the timing of their development, sales and marketing strategy and capital outlook, and the consummation of the contemplated financing.

In some cases, forward-looking statements can be identified by terminology such as “may,” “should,” “expects,” “intends,” “plans,” “anticipates,” “believes,” “estimates,” “predicts,” “potential,” “continue,” or the negative of these terms or other comparable terminology. These statements are only predictions. You should not place undue reliance on forward-looking statements because they involve known and unknown risks, uncertainties and other factors, which are, in some cases, beyond our control and which could materially affect results. Factors that may cause actual results to differ materially from current expectations include, among other things, inability to obtain adequate capital funding or improve our financial performance, the effectiveness of our marketing, our product quality, and our customer experience, our strategic plan and growth initiatives, an economic downturn or uncertainty in the United States, ability to compete successfully against our competitors, ability to protect our intellectual property rights, and those listed under the section entitled “Risk Factors” and elsewhere in the registration statement that we have filed with the Securities and Exchange Commission (“SEC”). If one or more of these risks or uncertainties occur, or if our underlying assumptions prove to be incorrect, actual events or results may vary significantly from those implied or projected by the forward-looking statements. No forward-looking statement is a guarantee of future performance. You should read the prospectus and the documents that we reference in the prospectus and have filed with the SEC as exhibits to the registration statement, of which the prospectus is a part, completely and with the understanding that our actual future results may be materially different from any future results expressed or implied by these forward-looking statements.

The forward-looking statements in this presentation represent our views as of the date of this presentation. We anticipate that subsequent events and developments will cause our views to change. However, while we may elect to update these forward-looking statements at some point in the future, we have no current intention of doing so except to the extent required by applicable law. You should therefore not rely on these forward-looking statements as representing our views as of any date subsequent to the date of this presentation.

Risk. An investment in our securities involves a high degree of risk. You should consult with your own financial and legal advisors as to the risks involved in subscribing for the securities and to determine whether the securities are a suitable investment for you. Before making a decision to purchase the securities, you should carefully read our preliminary prospectus, and carefully consider, among other matters,  the information set forth under the headings “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in our preliminary prospectus, as may be amended from time to time by our filings with the SEC. Additional risks and uncertainties that are not yet identified may also materially harm our business, operating results and financial condition and could result in a complete loss of your investment.